Avon Products, Inc. Executive Summary

AVON PRODUCTS, INC. EXECUTIVE SUMMARY Avon Products, Inc. (Avon) is based in New York. The riotous engages in the manufacture and marketing of beauty and complimentary convergences in general in North America, Latin America, Europe, and Asia Pacific. Avons products are classified into tierce product categories: knockout, Beauty Plus, and Beyond Beauty. The Beauty category consists of cosmetics, fragrances, pelt care, and toiletries; Beauty Plus includes fashion jewelry, watches, apparel, and accessories; and Beyond Beauty comprises home plate products, award and decorative products, candles, and toys (Ibid). The order sells and markets its products through with(predicate) a junto of rule selling, marketing by nonparasitic Avon representatives, and via its consumer Web site, avon.com. Avon, the company for women, is a leading global beauty company, with over $10 billion in annual tax revenue. As the worlds largest direct seller, Avon markets to women in more(prenomina l) than 100 countries through approximately 6.5 million active unconditional Avon sales Representatives. Avons product line includes beauty products, as considerably as fashion and home products, and features much(prenominal) well-recognized brand call off calling as Avon Color, Anew, Skin-So-Soft, Advance Techniques, Avon Naturals, and mark.

Current Strategy synopsis: topping node service compared to rivals: Avon has gained an outstanding reputation as the dress hat direct seller of beauty products. through with(predicate) the continued efforts and achievements of its Sales Representatives Avon i s now known worldwide. Avons core compete! nce has mainly been through direct selling. Avon also keeps its superior guest service in other ways of distribution such as the mesh and in the department store sales by having a timely and correct order delivery, star on one information exchange and sincere victor advice and service in department sales. Wider geographic coverage than rivals: Avons trouble team decided to achieve growth in revenue by expanding its customer base...If you want to get a full-of-the-moon essay, order it on our website: OrderCustomPaper.com

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